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  • Episode 41: Steve Sanner: Growing People Through Work - The Hoosier Jiffy Lube Story You've Never Heard

    Listen to Episode 41: Steve Sanner: Growing People Through Work - The Hoosier Jiffy Lube Story You've Never Heard On this episode, we interview Steve Sanner, President of Hoosier Automotive Services. In 1985, Steve Sanner and his partners started what is now known as Jiffy Lube of Indiana. Since that time, the Indianapolis-based business has expanded to 48 Jiffy Lube locations (46 in Indiana, two in Illinois) with more than 400 employees, creating one…

    https://tracking.feedpress.it/link/17959/10894584/b0066b20-f224-4066-9d93-bfedc92f694b.mp3

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From : MarTech

The Science of Scent Marketing

The Science of Scent Marketing

Each time that I get home from a busy day, especially if I’ve spent a lot of time on the road, the first thing I do is light a candle. One of my favorites is a sea salt driftwood candle called Calm. A few minutes after lighting it, I’m feeling pretty good and… I’m calm. The science behind smell is fascinating. Humans have about 50 different smell receptors that help us discern more than a trillion different odors. As we inhale, our noses collect the molecules and they dissolve on a thin membrane inside our

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