If you haven’t heard of Sapphire Strategy, you’re about to very soon! After 5 years with DK New Media, Jenn Lisak – our amazing strategies and client services VP – is launching her own agency! Jenn has single-handedly transformed our agency over the years and built a name for herself in the industry.
The Marketing Maturity Model that Jenn worked hard on has been a centerpiece of our strategies with clients – working clients from market understanding through monetization. It’s so successful that we’ll be launching an online course for marketers, sales, and business professionals to step through the model to improve their digital business results.
Over time at DK New Media, it became clear that we were running two successful businesses. One was our agency where Jenn led the charge on client services. The other was our MarTech publication where we continued to lead the industry in Marketing Technology advice. The MarTech zone is investing heavily in sponsorships, events, and online learning.
Jenn is launching with the absolute support and love of our team at DK New Media – and is even taking some beloved clients along with her. As a leader in NAWBO, Jenn has an incredible opportunity in creating a Women-Owned Business to help other Women-Owned Businesses move their companies forward.
Of course, Jenn will be missed by both our clients and our team. However, she’s assured me that she’s looking forward to continued participation in the Star Wars podcasts from Pure Fandom (don’t mess with her Star Wars IQ!) and will keep in touch. We’ve pledged our full support of her launch and Jenn has access to our partners as she dives into this crazy industry.
We love you, Jenn, and we’re so proud of you taking this next step in world domination!
PS: Jenn’s email will be forwarded, so feel free to contact her!