Ultimately, my role is to raise the visibility and shape the public perception of the brands I represent. It’s my job to strategize, hustle, and secure those coveted media placements that elevate my clients as industry leaders and subject matter experts.
As a freelance public relations consultant, my role is multifaceted. At the core of what I do is media outreach and communications strategy for my clients. I work closely with them to identify the key messages and narratives they want to promote through earned media coverage.
I also provide high-level PR counsel and strategic communications advice to my clients. This could involve reviewing their messaging and positioning, identifying opportunities and potential risks, and developing detailed PR plans aligned with their business goals. We’ll work together to map out editorial calendars, ideate campaigns, and find creative ways to generate buzz.
My Fractional PR packages are designed to provide you with a customized strategy and ongoing support to enhance your brand’s visibility and reputation.
All packages require a one-time $1,000 sign-up fee, which include an in-depth interview to understand your business goals and needs, development of a targeted outreach and social media program providing you with a comprehensive PR strategy and feedback for minor adjustments to refine the strategy.
I will dedicate half a day (4 hours) per week to working on your account, providing ongoing implementation and monitoring of your PR strategy, as well as regular updates and reports on progress and results. This package is ideal for small businesses looking to establish a solid PR foundation.
I will dedicate one full day (8 hours) per week to working on your account, offering enhanced implementation and monitoring of your PR strategy, and more frequent updates and reports on progress and results. This package is suitable for growing businesses seeking to expand their PR efforts.
I will dedicate two full days (16 hours) per week to working on your account, delivering comprehensive implementation and monitoring of your PR strategy, and detailed updates and reports on progress and results. This package is perfect for established businesses aiming to maintain a strong PR presence.